“It was impossible for me to find an online shop selling kids’ products based on adorable aesthetics.
That’s how Ägg was born!”

Creativity is at the heart of Ägg

Always on the lookout for new talent, we make a point of ensuring our customers have access to the latest designer products.

The world of babies is no secret to us!

Whether it is fashion, babycare or nursery décor, we pride ourselves on selecting the most beautiful brands for newborns.